PEGGY GUGGENHEIM COLLECTION:
THE FIRST MUSEUM IN ITALY TO DEVELOPE A MOBILE COMMUNICATION
The Peggy Guggenheim Collection has adopted an innovative form of communication thanks to the Qrcode technology. It involves a matrix which can be photographed by cellphones in order to interact with the museum and to discover its exhibitions, its promotional opportunities and much more.
The mobile site is a unique technology for communicating across multiple channels. It will allow the Peggy Guggenheim Collection to develop interactive networks to respond to its visitors.
Use your cell phone to connect to peggyg.mobi or to photograph the Qrcode, and to consult, wherever you may be what the museum has to offer.
If your cell phone is not compatible, you can download the software for free from www.qrmob.mobi
Would you like to know how it works? clik on the image.